Last updated on January 12th, 2023 at 07:08 am
In the fast-moving world, online dating is a new trend to start any kind of relationship. In earlier times, there were different ways to get in touch with interested people such as meeting through friends, meeting in college and gym but, in modern times, online dating is a good source to meet new people.
The available top dating apps are proved inadequate in the context of demographics such as location, age, interests, and political receptiveness. If you are interested to develop a dating app, then through this guide you can know about the dating app development cost.
What is a Dating App?
A dating app is a channel that links with people as per their romance, interest, and companionship by application of their smartphones. The dating app software permits the users to view the videos and photos related to other users and they can also chat or video call with them.
(Source: Insider, 2022)
This app aids an individual to address dates as it is significant for the success of any company. Addressing your specified audience and types of services that the company wishes to offer should be initially focused on business.
The key of success is to identify the specified demographics and select the main characteristics that would be highly worthwhile for customers. The initial elements that we suggest you to consider prior buying a dating app are to conduct competitive assessment and market research.
Dating portal development is hastily emerging and different users act as an essential element in this context. In the modern era, mobile app development has generated new chances for dating online.
In this blog, we will discuss the unique characteristics of dating app development. Therefore, the cost and features of a dating app are elaborated here. The dating app provides you different advantages such as convenience for busy people and also saves time.
Statistics about Dating Apps in the USA
There are different dating apps in the market such as Tinder, Bumble, Hinge, Plenty of Fish, and so on. Tinder is a leading app in the US dating app sector but Bumble has elevated its market share every year after 2017.
Hinge is also positioning itself as a prospective company in the long term. The following chart shows the US dating app market share:
Source: business of apps, 2022
Online dating is one of sort among several available services that have the highest number of users. Numerous dating apps have arisen in past years however, only a few of them are generating revenue.
Freemium is a significant business model that induces basic services provided for free along with, upsell to highly advanced and paid subscriptions. For Instance, Tinder is worthy of the household term as well as, a remarkable business model.
Due to its swiping features, it become the best non-game app in the USA. Moreover, South America and Asia are favorable areas in the long term. You can hire dedicated dating app developers to make an effective dating app.
Online Dating Users in the US
Sources: statista.com
In the USA, about 44.2 Million users were available for online dating apps in the year 2020. The Statista Digital Market outlook predicts the number of users in this division would enhance by 53.3 million at the end of 2025.
Platform of Dating Apps
Here are some of most renowned dating apps:
Tinder
It is significant dating apps at the global level. It provides features such as right swipe or left swipe for accepting or rejecting a match. Some of other feature includes likes, chats, social media log in, superlikes, recommendations, and matches near you.
It provides everything that a user would wish in a dating app.
Happn
It is an odd dating app where a user can find people who have already crossed path with you. Whether users are in restaurants, concerts, streets, you only need to turn on location of their phones and you can find their nearby compatible people.
Zoosk
This dating app is worthwhile for people who are seeking sober relationships. This app considers artificial intelligence to tie with preference of users and provides them compatible people.
Bumble
Bumble is a women dominating dating app that is moderately close to Tinder because both have similar features. It permits women to message initially to start communication and when the match is same gender, both can start conversation initially.
Technology Required for Dating Apps
Android/iOS mobile app stack | Objective C, Swift, Ruby/Cucumber & Rubymotion, and Java |
Backend/API stack | JavaScript, HTML5, Node.js, MongoDB, Elasticsearch, AWS & Bash scripting, and Redis |
Website stack | Node.js & Nginx, and jQuery |
Dating App Development Cost
There are different factors considered to evaluate the cost to build dating app. It is a wider app that needs various integration. Measuring the cost aids to develop the dating app more securely.
The cost of building a dating portal app evaluates different factors. Following are certain factors that you should consider to measure the development cost of dating apps:
- Sorts of apps you opt
- Basic design
- Channels
- Infrastructure and Features
- Number of slides
Besides that, certain apps existed for dating apps. The average cost to develop a dating app relied on the type of app you desire to develop. An app generally requires a maximum of hours to develop.
A dating app requires considering certain elements such as planning, designing, coding, and testing and several features demanded by clients.
The dating app development expenses can differ according to certain factors. Hence, you can consult with on demand app development company to develop the dating app at the least cost.
27 Essential Dating App Features to Build a Competitive App
Different dating apps can aid to enjoy the distinct features that each dating apps provide to its members. As an associate of dating apps, it is your responsibility to confirm the trustworthiness of dating sites.
You can obtain some feedback through comments and reviews by some members of dating site apps. The features would be included and considered while developing dating apps because it is the main cause for the growth of these apps.
So, now let’s explore the different dating app features:
A reliable tool to verify data at the time of registration is integration with social networks. You can add your real name and friend/school/university lists in the app along with, you can do it by connecting to social media platforms.
2. An algorithm for determining the best possible pairings
Two things should be chosen to build dating app such as how to tie and how new possibilities are offered. Dating apps consider questionnaires where, individuals evaluate their hobbies, interest, career, and preferences as well as, objectives for a love partner.
Push notifications can be sent to improve the engagement rate of dating apps. It can be a polite notice that new individuals have joined the system or it can be a reminder of new text. You can make money by offering added services.
Additional characteristics can be bought by compensating membership charges. By taking a paid subscription to Tinder Gold, you may be able to find love in Istanbul, Paris, Seoul, and Paris even if you have stayed 100 kilometers away from where you are presented in the center of the city.
3. Geolocation
A choice of users about the location they desire to seek for love hence it should be highly respected.
4. The algorithm for finding matches
It is a matching process that permits you to enhance your match rate on a dating site.
5. Find a match by Computer
This type of algorithm contrast the responses provided by the bots as well as, predicts the proportion of compatibility. Applicant’s responses can overlook the same or associated queries can also overlap.
6. Preference-based dating
Applicant comments, social media, as well as, profiles should be considered while such algorithms do their research. The app collects the data regarding lifestyle, hobbies, interests, and expectations, as well as, evaluates the responses, and makes a comparison between outcomes.
7. Location-Based Matched Searches
There are some apps such as Tinder and Bumble that are competent to find nearby individuals. The algorithm suggests prospect partners according to the preferred range of users as well as, geographical preferences.
8. User Interface and User Experience Design
Your dating app would be recognized at a wider level if you will start to apply attentive UI/UX design principles. Resilience, ease of use, personalization, as well as, simplicity are the catchphrases for a day.
Your app should be visually demonstrated and run smoothly. You should reduce the number of phases in procedures and should be considered a minimum level. It will indicate that each activity would be achieved by using the least steps.
You can also focus on custom android app development to attract people towards your dating app.
9. Artificial Intelligence Based Matching
(Source: Dash Magazine, 2022)
A more precise match can be made with the support of this procedure. By using artificial intelligence, the program is competent to assess a wider category of variables in a shorter period.
Consequently, it will aid to generate more productive data. You can hire dedicated developers to consider this feature in your dating app.
10. Confidentiality and Security
The ability of dating platforms for securing the privacy of users is a key choice for customers. Because the risk of intimation and extortion can occur, in case anyone can access the personal information of users.
11. Pick a software company
You can move forwards to convey your ideas of life by recruiting a feasible software development team that involves the whole thing from business intelligence to maintenance of the platform.
When choosing suppliers for constructing high-end dating services, users should emphasize a business portfolio. Because it will aid to get specialty solutions and the software they primarily use.
12. Gamification and interactivity
(Source: crystal interactive, 2022)
Gamification plays a leading role in mobile application development. To gamify the dating app, you can enhance your base of users. You can also consult with a mobile app development company to get more awareness about this feature.
Moreover, it will aid to enhance engagement. Users can involve in different competitions and can get rewards. To receive and send the match request, apps provide the choice to wink as well as, swipe.
Users are also more probable to stay in case of an engaging and simple interface. Ensure people love to use dating apps. Create your app more exhilarating, rewarding, and satisfying for your users so that they will admire it.
13. Sign Up and Sign In
Significantly, all applications should have sign-in and sign-up options to offer an optimal user experience. People cannot understand with whom they are interacting without this feature. It will also enable the user to make feel that they have full control over their accounts.
It would be your great choice to hire mobile app developers to develop a dating app.
14. Detailed Profile
When you desire to make a relationship with someone, it is significant that your profile should contain all required specifications. The detailed profile involves the age, location, gender, profile photos, interest, religion as well as, and many more.
Offering these details would aid the other individuals who are going to link with you as they will feel your profile is authentic. Besides that, it will aid the app to demonstrate your profile in front of related profiles.
15. Security Question
Users should add the security question in their account to secure the account from others who can try to log in as well as, embezzle the data on their account. You can consider anything associated with you as a security question.
You can make changes to your password whenever you forget it or you wish to make changes by applying this security question.
16. Profile Verification
A dating app is a site wherein, several individuals chat and meet with each other. Therefore, it is significant to involve the primary verification procedure such as mail, selfie, and contact number to authenticate the individuals who are trying to develop a profile.
This verification procedure gives faith to app users that all other users are genuine.
17. Matched Profiles
(Source: BBC, 2022)
Every dating app must demonstrate the matched profiles and even it can find matched profiles. This feature can be considered in every dating app because it will create eagerness among users when they use the app.
18. Ability to communicate with Right People
Users need to register their profile by adding their complete personal details. One can interact with other users in a dating app unless they get mutual likes. Afterward, an individual can interact with compatible people only.
19. Accept or Reject the Request
A single user can receive a request from the profile wherein they are excited or not and in that case, users may expect to reject the request. Therefore, consideration of this feature is significant for dating apps.
20. Matched Requests
This is a key feature where the app would show the number of requests that you got from your related profiles. Furthermore, it would demonstrate the request received through profiles like those who are keen to make a relationship with you by checking your profile although it’s not related to your profile.
21. Mutual interest
A dating app can permit you to include some specifications such as location, age, interest, and a cast of other people of home you wish to link with. This specification aids the app to address the suitable match for you and also demonstrating them to your family member.
22. In-App Chat Choice
This feature is a good idea to interact with the profile users who are excited for you. App users can effortlessly communicate with each other by sharing their opinions and perspectives. This is a great idea to know about each other and make a plan for dates.
23. In-App Audio and Video Chat
Users should think beyond the text chat such as something more personal and intimate by utilizing the options of audio and video calling. They can also opt to meet personally after chatting via audio and video call. It will support them to decide whether they wish to continue their relationship or not.
24. Lock and Unlock the Profile
Users should have the proper authority to control who can access their profile because it aids to keep a sense of privacy. The feature of locking and unlocking permits them to make decisions regarding who sees the data on their online dating app.
25. Notifications
(Source: Smashing magazine, 2017)
User engagement is highly persuaded by notifications. These are important dating app parts for persuading users towards their app and engaging them there. In addition, these would be applied to cautious the users when they get a message from others or if someone will view their profile.
26. Feasible for busy people
In current times, people are busy in their life hence they don’t have time to meet the person frequently. Some people feel alone as they work a lot and they do not have sufficient time to build new relationships through offline mode.
Moreover, these dating app assists users to meet with their partners and effortlessly interacting with each other. You can also consider iPhone app development services to pull the attention of large users.
27. Save Time
The dating app aids you to search the companions in a limited time. It also saves the cost and time users. Along with this, there is no requirement to move from one location to another.
The dating mobile app provides the chance to meet with compatible people effectively. It also permitted the users to text or audio/video call to your interested people.
Final Thought
By considering the above dating app features in your unique dating app, you can aid your users to link and search the right match. You are now aware of the rapid growth of the dating sector and online dating apps in the market.
Hence, it is the right time to develop their dating app by contacting on demand dating app development company.


Naveen Khanna is the CEO of eBizneeds, a company renowned for its bespoke web and mobile app development. By delivering high-end modern solutions all over the globe, Naveen takes pleasure in sharing his rich experiences and views on emerging technological trends. He has worked in many domains, from education, entertainment, banking, manufacturing, healthcare, and real estate, sharing rich experience in delivering innovative solutions.